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MR.ARK
About

Editor, developer, co-founder.

Two crafts that keep turning out to be one job: earn the attention, then give it somewhere to land.

I am Abdul Raqibulla Khan, and online I go by Mr. ARK. I edit video and I build websites. Those sound like two careers, and for most people they are, but they turn out to be the same job seen from either end: get someone to stop, then give them somewhere to go.

The editing came first. Short-form and long-form, for creators and for businesses, across Premiere, After Effects and CapCut, with generative tools in the mix when a shot cannot be filmed. A lot of it is unglamorous: finding the three seconds that actually earn attention, cutting the twenty that do not, and matching the pace to the platform instead of exporting one master everywhere.

The web work started because clients kept asking the obvious follow-up. A creator with an audience needs somewhere to send it. A business paying for reach needs a page that converts it. I build those in Next.js and React, and hand them over in a state the client can keep editing.

Two of those threads turned into companies. Elevate Media runs content and growth for creators and brands at a scale one freelancer cannot, and Global Avenue Ventures is the holding side, for when an audience is worth building a business on rather than renting out.

I work from Bangalore, Karnataka, India, in English, Hindi.

Start a projectBoth companies
Portrait, working4:5 · to be supplied
On set16:9 · to be supplied
Toolkit

What it gets made in

Tools are not a portfolio, but people ask. Here is the honest list, grouped by the job each one does.

Edit

05

Where the cut actually gets made

  • Adobe Premiere Pro
  • Adobe After Effects
  • CapCut
  • VN
  • Filmora

Generate

04

For shots that cannot be filmed

  • Sora
  • Midjourney
  • HeyGen
  • DALL·E

Build

04

The sites the traffic lands on

  • Next.js
  • React
  • TypeScript
  • Tailwind CSS
Workflow

How an engagement actually runs

Borrowed wholesale from production, because that is what it is. Each stage hands something concrete to the next.

  1. 01PRE

    Audit and angle

    Two weeks of looking hard at what you have: the back catalogue, the numbers, the competition, the thing you keep almost saying. It ends with a positioning line and a format slate.

  2. 02PROD

    Build the machine

    Batch shoots, a writing room, a template library. The aim is a month of output produced in two days, so the cadence never depends on anyone feeling inspired.

  3. 03POST

    Cut, package, publish

    Edit, captions, thumbnails, titles. Packaging gets as much attention as the footage, because that is what the scroll actually judges.

  4. 04DIST

    Push it further than organic

    Paid layered onto whatever is already working, plus collaborations and placements that put the work in front of borrowed audiences.

  5. 05NOTES

    Read the tape, re-cut

    Retention curves, saves, follows per thousand views. The winners get sequels, the losers get autopsied, and the slate changes every month.